Free Directories to List Your Business
Updated February 25, 2018
Search engine optimization has many elements, but the overall goal of SEO strategy is to get your website content in front of the people who are searching for it. One way to get in front of more people online is to list your business in relevant directories. Directories not only generate site traffic, they improve your site's SEO when those directories link to your business. If you have a brick and mortar business, getting listed in a local directory is also a great way to generate real life visits to your locations.
General Business Directories
Start here. Google is the most-used search engine, and having your business listed on Google maps will help potential visitors find relevant information about your business.
Wait, they still have that? Yes. While the Yellow Pages aren't delivered in heaps on doorsteps anymore, the online directory still exists and is a free way to advertise your business. Go the the Yellow Pages home page and scroll to the bottom to add your business listing.
Many business owners fear Yelp, which is justifiable. However, getting listed and managing reviews is important to show customers that you care. It's better to be ready to respond to a negative review than to allow it to exist online and potentially damage your business's reputation without your input.
Bossy is a directory of women-owned businesses. Listing is free.
Food and Beverage Industry Directories
Many of our customers are coffee shops, bars and breweries. Here are a few free directories that can help hungry locals find your business.
BevNET is a great news source for the beverage industry. The beverage supplier guide is a database of beverage suppliers and it is free to add your business listing.
Bevver is an atlas of adult recreation, and each business listed has details about what to eat and drink as well as what to do. For example, breweries with board games. You can search to see if your business is in the directory already here, and add your business here.
IndiCard is a members-only app for people in the service industry. Listing your specials for industry members is free and can be done here.