lean merchandising ecommerce

Launch Physical Products Without Wasting Money on Inventory

Your go-to resource for launching physical products using Lean Merchandising.

Most eCommerce founders waste thousands

before making their first sale. Why?

Over-ordering inventory

Poor prototypes

Unvetted suppliers

No product validation

We teach eCommerce founders how to prototype, test, and scale products using Lean Merchandising — plus offer hands-on product design and sourcing support when you need it.


Start Learning (Free)

Ready to Manufacture?

Start with:

  • Supplier guides

  • Cost breakdown articles

  • Prototype checklists

New to Product Development?

Start with:

  • Lean Merchandising guide

  • How to validate a product idea

  • Print-on-Demand for Shopify

Work With Us